Bring it to Life
In a world full of “No’s” and “I can’ts”, Scouts Canada is saying “Yes”. Yes to children embracing their uniqueness, letting their imagination run wild, and providing safe spaces for them to realize it.
This campaign perfectly summarizes the importance of instilling confidence in our youth. It encourages kids to not only embrace their unique ideas but to make them happen.
Featured on Strategy Magazine.
Client
Scouts Canada
Year
August 2023